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Force

November 26, 2010

Last night was brainstorming night with a few of my best friends / business partners with another friend from the university- one who knows his social media. It was a case of five heads are better than four, when too many cooks spoil the stew doesn’t really apply. An idea came up, another went down, but everything is good. And natural. And fun and bright and colorful.

There is much challenge to monetize a great thing. A person great at doing something is headed for even greater things if he is able to concretize his work into something that rewards him. Cutting the metaphors, that’s money, simply put. Saw a Venn diagram the other day saying (in labeled circles) that with the blessed quandary of doing what you’re good at and doing what you love doing, maximize it by learning how to monetize. If you find this balance, I bet you’ll get out of one of the happiest people alive. After seeing the blog, I ended up giving myself a workshop, hehe.

Indeed, the world’s happiest people are those who earn loads doing something they like doing even without the money. Pick Richard Branson (I love the story behind Virgin Altantic and his coming gig with AirAsia, hehe.) Don’t we all envy them and wish we could do the same? But with today’s world that is obsessed with self-actualization, figuring out what you love doing has become a trap since the money aspect is just always around the corner. How many of us want to figure out what we love doing with the undercurrent of figuring out how to sell it? Poor people (which includes me at a certain point), it just doesn’t work that way. Because in life, and I mean in general, anything that looks forced really does look it. And contrived isn;t an adjective that works well for brands.

Creativity first- and only. Do what you love. Say what you mean. Start what you feel strongly about. Stop the money – think. It’ll follow – maybe, but stop the money – think.

Just do it – and mean it.

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